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ŌGANIKKU

THE BRIEF:

Ōganikku is a minimalist, luxury skincare brand that focuses on creating organic, cruelty-free, and vegan products. With an emphasis on purity, sustainability, and intentional design, the brand sought to establish its identity and expand its reach by developing a cohesive brand presence. Our role was to bring Ōganikku's vision to life through strategic branding, engaging marketing, and premium product design.

THE CONCEPT:

For Ōganikku, we worked within the brand's established ethos of simplicity and natural beauty. Our focus was on creating sleek, minimalistic marketing materials and product packaging that reflected the brand’s commitment to organic ingredients and mindful living. Through strategic messaging and thoughtfully curated visuals, we ensured that Ōganikku’s values of purity, sustainability, and minimalism resonated with its audience.

THE EXECUTION:

  • BRAND IDENTITY: Crafted a signature logo, minimalist color palette, and 3D packaging, establishing a cohesive, elevated brand presence.

  • MARKETING COLLATERAL: Designed launch menu, posters, billboard campaign, and 3D packaging, all embodying minimalist elegance with maximum impact.

  • CREATIVE DIRECTION: Guided overall aesthetics with clean layouts and refined copy, capturing the brand’s essence.

Custom website design
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Ōganikku Primary Logo (Black)
Ōganikku Primary Logo Poster
Ōganikku Submark Logo (Red)
Ōganikku Menu Red/White
Ōganikku Welcome Signage Red/White Poster Billboard
Ōganikku Submark Logo (Black) Tail
Ōganikku Submark Logo (Black) Tail
Ōganikku Submark Logo (Black) Tail
Ōganikku Skin Care Lotion Packaging Red/White
Ōganikku Welcome Signage Red/White
Ōganikku Branding Red - Brand Identity Shapes
Ōganikku Welcome Signage Red/White Poster Billboard
Ōganikku Branding White - Brand Identity Shapes
Ōganikku Branding Red - Brand Identity Shapes Multiple
Ōganikku Submark Logo (Black)

At Ōganikku (オーガニック), we believe in simplicity and purity. Our all-natural, vegan, and cruelty-free lotion is crafted with the finest organic ingredients for a minimalist, conscious lifestyle. Free from harsh chemicals, it's designed to nourish your skin while honoring the planet. Less is more—because luxury should be as simple as nature intended.

Ōganikku’s story began in a tiny Japanese village, nestled between mountains and fields of wildflowers. Our founder, inspired by her grandmother’s simple, natural remedies passed down through generations, sought to capture the essence of nature in every bottle. As she walked through the village one day, she noticed the vivid red of a single camellia flower standing proudly against the white snow—bold, yet effortlessly elegant. It was a moment of clarity.

Red became our symbol—a reminder that even in simplicity, there’s power. The color reflects our philosophy: strong, vibrant, and unapologetically natural. Just like the camellia thrives in the purest environment, we believe that less is more when it comes to skincare. Ōganikku was born from a desire to bring the vitality of nature into your everyday routine, wrapped in the minimalist beauty of red, white, and black.

Red isn’t just a color to us—it’s the heart of our brand, representing love, energy, and the beauty of bold choices.

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